Instantly

Instantly AI Sales Agent

Your next sales breakthrough starts with AI.

Meet Instantly AI Sales Agent, your intelligent sales teammate that helps you discover prospects, personalise outreach and streamline your outbound sales workflow.

Give your sales team an AI-powered edge

Find the right prospects, build meaningful connections, and help your team turn more opportunities into revenue with an AI sales teammate.

  • Discover prospects

    Find high-quality leads that match your ideal customer profile.

  • Research and understand leads

    Enrich each lead with company and role details before outreach.

  • Personalise outreach and follow-ups

    Generate relevant, personalised emails and multi-step follow-ups at scale.

  • Manage conversations

    Track replies, meetings and next steps efficiently.

Outbound shouldn’t eat your whole week

Here’s how Instantly AI Sales Agent takes on the work that slows your team down.

  1. ProblemTime-consuming prospect researchHours go into finding the right companies and contacts before any outreach starts.
    With AI Sales Agent

    Discover the right prospects

    The agent finds and qualifies prospects that match your ideal customer profile.

  2. ProblemRepetitive, generic outreachWriting one email at a time doesn’t scale, and templates read like blasts.
    With AI Sales Agent

    Personalise outreach at scale

    Each email is written from the prospect’s role and company, ready for you to review.

  3. ProblemManual follow-up managementKeeping track of who needs a follow-up, and when, takes constant attention.
    With AI Sales Agent

    Keep follow-ups running

    Multi-step sequences send each follow-up on schedule, without manual tracking.

  4. ProblemMissed opportunitiesInterested replies wait too long when the team is buried in busywork.
    With AI Sales Agent

    Stay on top of conversations

    Replies surface as they arrive, so your team can review, approve and respond quickly.

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Everything your outbound needs, in one agent

  • AI-powered prospect discovery

    Find buyers who fit your offer without building lists by hand.

  • Ideal customer profile targeting

    Focus on the industries, company sizes, roles and locations you choose.

  • Prospect enrichment

    Add contact and company details to leads before outreach starts.

  • Personalised cold emails

    Messages written for each prospect instead of one generic template.

  • Multi-step campaigns

    Sequences with follow-ups that keep conversations moving.

  • Buying-signal prioritisation

    Put prospects showing intent signals first, where signals are available.

  • Human approval or Autopilot

    Review and approve before anything goes out, or let Autopilot run.

  • Outreach visibility

    See activity and performance for the outreach your agent runs.

Built for teams that grow with outbound sales

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  • SaaS founders

    Build pipeline before hiring a sales team, with prospects found and outreach drafted for your review.

  • Marketing agencies

    Run outbound for each client with targeting and messaging built around that client’s offer.

  • Sales teams

    Hand off list building and first drafts so reps spend more time in real conversations.

  • Business development teams

    Reach the right companies by industry, size and role with personalised outreach.

Loved by sales teams

See how teams are using Instantly AI Sales Agent to save time, reach the right prospects and start more meaningful conversations.

  • Prospecting and lead generation
    “I use Instantly for lead generation for my marketing agency and it saves me a lot of time. I don’t have to juggle many tools at the same time, which is a huge plus.”
    Apostolos A.Founder, small business · Instantly customer review on G2, March 2026
  • Outreach automation
    “the feature i appreciate most is the automated follow up sequences, once a campaign is set up, instantly sends follow ups emails based on customer activity which saves a lot of manual work”
    Kareena K.Sales assistant · Instantly customer review on G2, August 2026
  • Productivity and efficiency
    “Before using it, managing different inboxes, campaigns and follow ups was getting messy. Now most of that is in one place, so I don’t have to keep checking different email accounts all day.”
    Akash G.Instantly customer review on G2, October 2026
  • Personalisation and AI
    “The AI feature that reads replies and marks them as interested or not interested saves me a lot of time, making it easy to configure whom I need to focus on and reply to promptly.”
    Anurag K.Instantly customer review on G2, March 2026
  • Built for growing teams
    “Instantly lets me create cold outreach campaigns from scratch in a very easy way, which is very useful for someone with no experience with cold campaigns.”
    Kamila P.Mid-market company (51–1000 employees) · Instantly customer review on G2, May 2026
  • Outreach at scale
    “We’re able to scale our outreach without sacrificing personalization or risking our sender reputation. For anyone serious about B2B cold email at scale, Instantly is worth every penny.”
    NatalieInstantly customer review on Trustpilot, January 2026
  • Campaign management
    “Things that used to take us hours to set up and monitor can be done in just a few clicks. The interface is simple to navigate and the unibox makes managing communication easy.”
    AntonyInstantly customer review on Trustpilot, January 2026
  • Saving manual effort
    “Instantly has become a core part of my outreach stack. The UI is clean, campaigns are easy to set up … It integrates smoothly with the rest of my workflow and saves a lot of manual effort.”
    Linus FriisInstantly customer review on Trustpilot, January 2026

Frequently asked questions

Need more detail? Visit the help center

Ready to transform your sales workflow?

Discover a smarter way to find prospects, personalise outreach and grow your sales pipeline.

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